Privacy Policy

August 7, 2020

Last Updated: August 2020

This is the Privacy Policy of Sunday Riley Modern Skincare, LLC and its subsidiary companies (collectively “SRMS,” “we,” or “us”), which applies to the websites located at, and its affiliate sites, subdomains, mobile versions and any associated applications (collectively, the “Site”). Sunday Edit is a partner of Sunday Riley Modern Skincare, LLC. Sunday Riley Modern Skincare, LLC understands that your privacy is important to you and that you care about how your personal information is used and shared online. We respect and value the privacy of everyone who visits this Site, and will only collect and use personal information in ways that are described here (whether or not you have an account with us), and in a manner that is consistent with our obligations and your rights under the law.

In conjunction with the Terms and Conditions, this Privacy Policy sets out the basis on which any personal information you provide will be collected, processed, used and stored by us. Please read it carefully. By visiting this Site, you are accepting and consenting to the practices described in this Privacy Policy, which may be amended in our sole discretion from time to time.  If you use the Site after we have published such changes, you will be agreeing to be bound by those changes.  If you do not agree to be bound by this Privacy Policy at any time, you should not use the Site.

A. Registration on our Site

You must be at least the age of Majority (18 in most states of the United States; older in some jurisdictions) to register with us.  Please do not provide any of your information to us if you are under the age of 18. We do not knowingly collect or maintain any PI (defined below) about anyone under the age of 18, nor is this information knowingly used by us for any marketing or promotional purposes. NOTICE: Visit for tips from the Federal Trade Commission on protecting children’s privacy online.

If we become aware that you are under the age of Majority and are attempting to or have submitted personal information via the Site, we will not accept such information and we will take steps to remove such information from our records. This may involve us having to access and verify your age and other relevant details.

B. Introduction

This Privacy Policy explains the following:

  1. What information we collect about you and why;
  2. How we use information about you;
  3. How your information may be shared;
  4. How we store and process information about you;
  5. When and how we communicate with you;
  6. How long we may keep personal information about you;
  7. How you can opt-out from receiving communications from us;
  8. Analysis tools and our use of cookies;
  9. Information over the Internet and other Sites;
  10. Offensive or inappropriate content;
  11. Legal disclaimer;
  12. How to contact us;

1.What information we collect about you and why:

We may collect two types of information: personal information (“PI”) and information that is not personal information (“Non PI”).

A. What PI Do We Collect?

  • When you register with us, we ask for information such as your name, postal address, zip code, email address, and telephone number.  We also acquire your Internet protocol address and/or mobile device identification, which certain jurisdictions consider to be PI because it could be used to identify an individual or device if it were combined with other identifying information.
  • We may capture user information when users send us questions or comments via e-mail. Information collected in this manner will only be used to contact the user and/or respond to the user’s inquiry/issue. Sending us an e-mail will not enroll you on our e-mail list unless you specifically request it.
  • For purchases made on the Site, a third-party payment processor such as, Amazon Pay or Apple Pay may collect your name, email address, postal address, contact details and credit or debit card information. This record will be stored and processed in the United States and other countries (see further below under “How we use information about you” and “How we store and process information about you”). By making a purchase, you grant to us and to all other persons and entities involved in the operation of the Site, the right to use, store, monitor, retrieve and transmit your account information in connection with the operation of the Site and as otherwise provided herein. You also agree that such access and use of your personal information is governed by their privacy policies. We are not responsible or liable for the content, activities or privacy policies of any third party sites. Accordingly, please refer to their respective privacy policies.
  • We generally do not request on or through the Site other information that is often considered “highly sensitive,” such as other financial account information (e.g., credit report information, bank account numbers), personal health information, or government-issued identification numbers (e.g., social security number, drivers’ license number, or passport number), although we reserve the right to do so when such information is necessary to offer you certain services.
  • We take reasonable precautions to protect the confidentiality and security of your personal information by using industry-recognized security safeguards such as site monitoring, secured networks and servers, firewalls and/or encryption. When we ask for sensitive information, we protect it through the use of encryption during transmission, such as SSL (Secure Socket Layer). Unfortunately, no method of transmission over the Internet is completely secure. Therefore, while we strive to protect your personal information within industry standards, we cannot guarantee its absolute security.
  • We may also obtain your personal information through your use of social media and/or other websites such as Twitter, Facebook, YouTube, Pinterest, Instagram, Tiktok or LinkedIn, depending on your settings or the privacy policies of these websites. To change your settings on these services, please refer to their respective privacy notices.

B. What Non PII Do We Collect?

  • Some of the information that we acquire cannot identify, distinguish or trace you or your device, even if combined with other identifying information, and some information that could be considered PI when combined with other identifying information is not used in a way that identifies, distinguishes or traces you or your device, but is instead used in an anonymous way, often aggregated with other anonymous information about other users.
  • If your personal information changes, or if you no longer choose to use our services or the Site, you can contact customer service by e-mail, telephone or postal mail at the contact information listed below to assist you with changes to your account. To the extent your account closes or becomes inactive, we will continue to protect your information as described in this Privacy Policy.

2. How we use information about you:

A. We may use the PII we collect in the following ways:

  • to contact users with updates and relevant information about our products and services because they have signed up to do so through our Site. If you would no longer like to receive promotional e-mails or other communications from us, please refer to the “How you can opt-out from receiving communications from us” Section below;
  • to provide users with personalized offers, promotions, news, events and other information relevant to them because they have signed up to do so through our Site;
  • to quickly process user requests for information and to allow us to respond efficiently to user questions;
  • to monitor Site statistics;
  • to respond to or satisfy legal requirements, such as a court order, a subpoena, or a law enforcement agency’s or other public agency’s request;
  • to help prevent the instigation of a crime, to help facilitate an investigation related to public safety, to help protect the safety of a child using our Site, to help protect the security or integrity of our Site, or to enable us to take precautions against liability;
  • to provide information to service providers or such companies who provide support for the operations of our Site and who do not use or disclose the information for any other purpose;
  • to administer a contest, promotion, survey, or other features; and
  • to allow us to disclose your information to the extent permitted by law.

3. How your information may be shared:

Except as set forth below, we do not sell, trade, or otherwise transfer to third parties our users’ PI unless we receive their consent. That being said, in the following situations, we may share PI with outside parties:

  • In connection with their content and advertisements, our Affiliates may collect personal information. For example:
    • SRMS is an Amazon Associate. In connection with the Amazon Affiliate Program, Amazon may monitor, record, use and disclose personal information about you obtained in connection with SMRS’ display of special links and program content (please review the applicable terms and policies, including the privacy and data gathering practices of Amazon for more information);
    • SRMS has teamed up with Commission Junction LLC, a Conversant company (“CJ Affiliate”), to spread the word out about SRMS! CJ Affiliate may collect and share personal information about you, such as your full name, home address, telephone number or email address, to help us provide digital advertising on browsers, mobile applications and televisions, in a variety of ways, from banner and video ads to coupon codes. For more information about CJ Affiliate or to opt-out, please review their applicable terms and policies; and
    • SRMS has partnered up with ShopStyle Inc., part of the Rakuten Group (“ShopStyle”), to grow its brand awareness! Accordingly, ShopStyle may collect and share your personal information, such as your name, email address, mailing address, phone number and payment information to its service providers that perform marketing services and other business operations on their behalf. For more information about ShopStyle or to opt-out, please review their applicable terms and policies.
  • Subsidiaries, Site Consultants and Service Providers. We may disclose personal information to our subsidiaries, third party consultants and service providers (such as providers of hosting, support, maintenance; third party payment processing agencies; and remedial and repair services) to the extent that they require access to our databases, or the information contained in our databases, to service us and the Site;
  • Enforcement of Rights/Security. We reserve the right to release personal information (i) when we are under legal compulsion to do so (e.g. we have received a subpoena) or we otherwise believe that the law requires us to do so, (ii) when we believe it is necessary to protect and/or enforce the rights, property interests, or our safety, the safety of our users, or the safety of others, or (iii) as we deem necessary to resolve disputes, troubleshoot problems, prevent fraud and otherwise enforce the Privacy Policy and other Site user agreements;
  • Reorganization or Sale. In the event that we merge with or become a part of another organization, or in the event that we are sold, we sell all or substantially all of our assets, or we are otherwise reorganized, the information you provide will be one of the transferred assets to the acquiring or reorganized entity;
  • To Help Protect Minor Users of Our Site. In the event that the safety of our users is threatened, and we are able to do something about that by sharing PI with third parties, we reserve the right to do so. This may be done to prevent the instigation of a crime, to help facilitate an investigation related to public safety, to help protect the safety of a child using our Site, to help protect the security or integrity of our Site, or to enable us to take precautions against liability;
  • As Otherwise Allowed by Law. We may transfer personal information to third parties where we are expressly authorized by the applicable law to do so;
  • Aggregated Information. We may aggregate information that you provide with the information provided by other individuals in such a manner that the information is not personally identifiable to you, and we may transfer that aggregated information to third parties;
  • We may make available services such as blogs, message boards and chat functionality to which you are able to post information and materials.  Please note that any information you disclose through such services or otherwise on the Site becomes public information, and may be available to visitors to the Site and to the general public.  In addition, when you choose to make a posting on such services certain personal information will be available for other users to view. We urge you to exercise discretion and caution when deciding to disclose personal information about you, or any other information, on the Site.  WE ARE NOT RESPONSIBLE FOR THE USE BY ANY THIRD PARTY OF ANY PERSONAL INFORMATION YOU VOLUNTARILY DISCLOSE THROUGH ANY SUCH SERVICES OR OTHERWISE ON THE SITE; and
  • With your express consent.

4. How we store and process information about you:

This Site is hosted in the United States. In order to communicate with you about products, local events, offers and opportunities, the information that we collect from you may be transferred to, stored, used and processed by SRMS in the United States or one of our service providers based in the United States or outside of the United States.  Such entities maybe engaged in, among other things: (i) preparing and sending newsletters to which you subscribe; (ii) the processing of payment details; and (iii) the provision of support services.

If you are visiting from the European Union or other regions with laws governing information collection and use that may differ from United States law, please note that you are transferring your personal information to the United States. The laws of some countries may not provide the same levels of protection of personal information as your home country, particularly if you are resident in the European Union.  By submitting information, you agree to the collection, transfer, storage, use and processing of information about you for the purposes described in this Privacy Policy.  When you provide personal information to us or our service providers or vendors, you consent to the processing of your information in the United States as the Site is operated in the United States.  We will take reasonable steps to ensure that information about you is treated securely in accordance with this Privacy Policy, and that all information you provide to us is stored on our secure servers or those of our service providers.



5. When and how we communicate with you:

We may use the information we collect to contact you by mail, email and telephone (including automated calls, and by SMS text messages and other multimedia electronic messages such as picture messaging).

We will not send you unsolicited premium rate SMS messages (which are SMS messages you pay to receive), although your service provider may impose a charge on any messages that you receive.  Please check with your service provider for details.

You can unsubscribe from promotional emails and other commercial communications by following the instructions contained within the communication. Please note that due to marketing production schedules you may receive any messages already in production.

6. How long we will hold personal information about you

We will hold personal information about you on our systems for as long as is necessary for the relevant service, or as long as is set out in any relevant contract you hold with SRMS, subject to any applicable laws and/or regulations. In the case that you wish to cancel your registration as a member of the Site once an account is deleted, we will not use the personal information about you other than for administrative purposes.

Where you contribute to the Site, we will generally only keep your content for as long as is reasonably required for the purpose(s) for which it was submitted.

7. How you can opt-out from receiving communications from us:

At any time you can add or remove your name from a SRMS list by contacting us at

We will endeavor to comply with your request as soon as reasonably practicable.  Please keep in mind that if you opt-out of receiving promotional messages from this Site, we will continue to send you transactional messages and important account-related information regarding this Site or products or services offered through this Site.

8. Analysis Tools and our use of cookies

We may use cookies, log files, clear gifs, and/or similar devices to identify you, to keep track of the user’s interactions with the Site, and to and enhance certain activities available on the Site. These devices are small text or other electronic files that are used for user-identification purposes, record-keeping purposes, and to increase the ease of use of the websites. We may use persistent or non-persistent cookies. Users can remove or reject persistent cookies by following the directions provided in their Internet browser’s “help” file. If a user removes a persistent cookie or rejects persistent cookies, the functionality of the Site, or any part thereof, may be impaired or unavailable.

Third-party advertisers on the Site may place or recognize cookies and other technologies on your browsers in connection with their advertisements for statistical purposes; we have no control over cookies placed on the Site by third parties.

9. Information over the Internet and other Sites

The Internet is a global network and, therefore, there are times when information about you travels globally and may not always be completely secure.  If you provide us with information over the Internet, this will be at your own risk.  By using the Site, you agree and authorize us to process information in this way.  However, please be assured that we use commercially reasonable procedures and security features to prevent unauthorized access to information about you.

In an attempt to provide you with increased value, the Site may contain links to third party sites. These linked websites have separate and independent privacy policies or may have no privacy policy at all. We are not responsible or liable for the content, activities or privacy policies of such linked sites. Nonetheless, we seek to protect the integrity of the Site, and welcome any feedback about a linked site (including if a specific link does not work).

10. Offensive or inappropriate content

If you find any link on our Site that is offensive for any reason, you are free to contact and inform us any moment. We will consider requests to remove links but we are not obligated to or so or to respond to you directly. You acknowledge that we have not reviewed and do not necessarily endorse the Content of sites, applications, destinations or services linked to or accessible from this Site and are not responsible for the Content or actions of any other sites, applications, destinations or services. Your linking to or accessing any other site, application, destination or service is at your sole risk.

11. Legal disclaimer

We are not responsible nor will be liable to you in any way for events beyond our direct control. Because of the complex and constantly changing nature of our technology and business, we cannot guarantee nor do we represent that our performance will be error-free, and to the maximum extent permitted by law, we will not be liable for any direct, indirect, incidental, consequential or punitive damages or other loss suffered by you and relating to the use or release of your personal information.


California Consumer Privacy Act of 2018 (“CCPA”)

Please click here to access SRMS’s California Specific Privacy Notice.

Shine the Light Law

A California privacy law that went into effect on January 1, 2005, the “Shine the Light” law, allows California residents to obtain a list of third parties to whom a business has disclosed personal information if it shares such information with third parties for their direct marketing purposes. However, if a business adopts and discloses in its privacy policy a policy of not disclosing customers’ personal information to third parties for their direct marketing purposes unless the customer first affirmatively agrees to the disclosure, the business may comply with the law by notifying the customer of his or her right to prevent disclosure of personal information and by providing a cost-free means to exercise that right.

As stated earlier in this Privacy Policy, personal information submitted at the time of registration or submission may be used for marketing and promotional purposes only with the user’s permission. Whenever a user agrees to allow us to collect personal information, we provide the user with an option to prevent such information from being shared for marketing and promotional purposes with third parties. Furthermore, you may exercise this cost-free option at any time by sending an email to

Because the Site has a comprehensive privacy policy and provides you with details on how you may opt-in or opt-out of the use of your personal information by third parties for direct marketing purposes, we are not required to provide you with the third party list.

12. How to contact us:

We welcome your questions, comments and concerns about privacy. Please contact us at with any questions or comments you may have regarding the privacy of your information.

Sunday Riley Modern Skincare, LLC
4444 Westheimer Rd, Ste G305
Houston, TX 77027

Copyright © 2020 Sunday Riley Modern Skincare, LLCAll Rights Reserved.